Introduction and our model of the research process

Social science research methods are those skills and techniques we use to build knowledge about social phenomena. In this text, we are specifically interested in empirical social science research methods as a way of building knowledge. When using empirical methods, we are building knowledge based on systematic observations. Other forms of building knowledge, such as legal analysis, philosophical reasoning, and theory-building, are very important in the social sciences; they’re just not the focus here.

Just like much of the social phenomena we learn about, the process of doing social research can be depicted by a model. A model, of course, is a simplification of reality and shouldn’t be mistaken for the real thing (an error called reification). The reality is more complex and more iterative than the model suggests. It is, though, a good way to structure our thinking about the research process. Here’s the model I prefer, adapted from Edward Olson and Laurence Jones’s 1996 textbook, Political Science Research:

The continuous cycle of science research depicts the overall question or thought as "Theory" in the middle. Surrounding the overall theory, the six steps to the Scientific Steps form a circle, each step flowing into the next. The steps are labelled with text: identify the research question; conceptualize; operationalize; collect data within the structure of a formal research design; analyze data; generalize, theorize. "Previous research" sits near the figure, outside the circle, indicating that it informs the entire process.